Three Imaginary Girls

Seattle's Indie-Pop Press – Music Reviews, Film Reviews, and Big Fun

With the music industry in a panic over, well, everything, it is good to see bands trying new methods to get us there music. Of course, there are also horrible new ways to do things too.

Take Collective Soul (please! Thank you, I'm here all night!) for example. They must have determined their core audience is clearly middle America because they have signed to Target for their next record. Yes, that Target. The department store. No record label, just Target. Collective Soul's new one will be sold exclusively at overly red-colored store (well the CD … the bits and bytes will be sold on iTunes as well). Just cut out the middleman, eh?

{Hat tip to Tiny Mix Tapes for this gem of capitalism in action!}